Some of you may have read a previous post of mine, ‘Importance of a domain name to SEO?‘. In this post I outlined the importance of having a domain name relevant to your target audience. Please do not get me wrong, there are many ways to improve your search rankings without having a domain name relevant to your Internet Market. It does however definitely help. Have a look at my article, ‘Importance of a domain name to SEO?‘ to see why.

When choosing a domain name there are a number of considerations you must keep in mind.

Keyword/Keyphrase Analysis – Geographical Location – Target Audience – Availability